Art Direction: Drew Gonzalez
This new baby card was designed as a concept for a local South Philadelphia stationery shop that specializes in unique, locally-inspired cards for all occasions. Inspired by Tastykakes, a beloved Philadelphia snack company, I created this card to capture the essence of their products and colors. I incorporated cute, playful phrases that celebrate the arrival of a new baby, drawing from the vibrant palette and themes of Tastykake's dessert snacks to make the design both charming and familiar.
